Economic and Social Sustainability: Responsible Tourism

Benidorm is committed to a tourism model that is not only economically prosperous but also socially equitable and sustainable in the long term. The city has developed strategies that boost the local economy, create quality employment, and promote responsible tourism that enhances the quality of life for both residents and visitors.

A Sustainable and Innovative Economic Model

Benidorm has successfully balanced tourism development with economic sustainability through key initiatives:

✅ Supporting Local Commerce: Programmes designed to assist traditional businesses and markets, fostering responsible production and consumption.

✅ Territorial Pact for Employment: Collaboration between the public and private sectors to create stable jobs, with a particular focus on young people and vulnerable groups.

✅ Regenerative Tourism: Projects that not only minimise tourism’s impact but also add value to the community and the environment.

✅ De-seasonalisation Strategy: Benidorm actively works to attract visitors year-round through measures such as:

• Diversifying the tourism offering: Promoting sectors such as sports tourism, gastronomy, culture, and wellness.
• Off-season events and campaigns, encouraging tourism during periods of lower occupancy.
• Partnerships with agencies and tour operators, ensuring a more balanced distribution of demand.
• Encouraging a circular and sustainable tourism model, which benefits the entire community on a continuous basis.

👇🏼Find out more about Benidorm's local commerce here👇🏼

Local Commerce in Benidorm

Commitment to the Future

Benidorm’s sustainability strategy aligns with the United Nations Sustainable Development Goals (SDGs) and the European Union’s guidelines. Through strategic planning, innovation, and active community engagement, the city continues to evolve towards a more responsible, efficient, and beneficial tourism model for all.

🌿 Benidorm – A destination that thinks about both the present and the future.