Benidorm Launches AI Chatbot to Enhance Visitor and Resident Experience

Benidorm continues its evolution as a smart destination with the launch of an AI-powered chatbot designed to improve access to services and information for both residents and visitors.

This virtual assistant will be available before, during, and after a visitor’s stay, offering quick and reliable answers about transport, events, public services, places of interest, and much more. Its multilingual and inclusive design makes it ideal for a city with such a diverse international audience.

Key features include personalized information depending on the time of stay and the user profile, with content and language adapted for an improved user experience. The chatbot will be connected to various local platforms to provide integrated, real-time support.

The system is expected to go live in May 2026, marking another step forward in Benidorm’s journey toward being a more connected, accessible, and digitally advanced city.

This initiative reinforces Benidorm’s commitment to technological innovation as a way to improve quality of life for residents and elevate the visitor experience.